Our Vision

For Oakland’s Dimond District to be a vibrant, safe, and beautiful place for everyone to live, work, shop, and play.

Our Mission

We are a community-based, non-profit organization, with membership and participation open to all. We bring together residents, businesses, agencies, and other groups to engage in collective efforts to beautify our neighborhood, promote a thriving commercial district, improve public safety, and build a stronger sense of community and belonging.

Our Values

Inclusiveness: We seek diversity on our board and in community involvement, with openness to all voices and interests.

Respect: We treat each other, and the community, with consideration and kindness.

Collaboration: We prize teamwork, transparency, and the sharing of opportunities to shape our work.

Leadership: We each take initiative and responsibility for aspects of the organization, and aim to inspire each other and the community to make a difference.

Impact: We focus on making significant and meaningful contributions to the community, continually assessing and improving our effectiveness.

Our Motto

Involvement Builds Community.